Market Entry

Our services

Market entry studies
Product innovation evaluation studies
Business strategy
Licensing
Financial modelling

We can:

Evaluate the viability of a proposed entry strategy for a new insurer or a new area of insurance
Evaluate new and innovative product solutions and contribute to product strategy
Assist with development of business plans based on up-to-date market knowledge for a proposed new insurer or product innovation
Rigorously model financial performance and test sensitivity to the assumptions made in business planning
Conduct due diligence research and analysis to establish your present or potential capacity to comply with APRA or RBNZ requirements
Help prepare APRA or RBNZ licence applications, including business plans, financial plans, risk management strategies and reinsurance management strategies
Design and document operational policies and procedures to implement your business plan, and assist in the implementation process

Finity advises companies seeking to enter the insurance market and existing insurers seeking to launch a new product offering. We can advise you on the commercial feasibility of your proposed strategy and assist in preparing for your market entry, including meeting APRA or RBNZ licensing requirements.